7. Test, Analyze, and Improve

Writing for social media is not a one-size-fits-all game. Experiment with different tones, CTAs, and content styles. Then, track the performance of your posts to see what resonates.

Look at metrics like:

  • Engagement rate (likes, shares, comments)

  • Click-through rate (CTR)

  • Follower growth

Use this data to refine your approach over time.

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6. Don’t Overlook Formatting